Phuket Property: What No One Tells You About Buying a Slice of Paradise

So you’re thinking about Phuket property, aren’t you?

You’ve probably asked yourself one or more of these:

  • “Can foreigners actually own property in Phuket?”
  • “What if I just want a beachside villa for the holidays?”
  • “Is it really worth investing in Phuket over Bangkok or Chiang Mai?”

You’re not alone. From London to Sydney, Berlin to Hong Kong—buyers, retirees, and remote workers are eyeing Phuket for property. But here’s the thing: it’s not just about pretty sea views and palm trees.

Buying Phuket property means understanding leasehold vs. freehold, rental laws, high seasons, and which neighbourhoods actually make sense for your lifestyle and goals.

Let’s break it all down—plainly, no fluff.


Why Phuket Property Still Turns Heads in 2025

Phuket’s real estate scene is nothing new.

But in 2025, it’s matured into a luxury investment hotspot and retiree-friendly tropical hub, while still offering plenty of options for remote workers, holidaymakers, and families.

Every single sentence here matters. Because each piece you miss could cost you thousands—or worse, lead you to a property you can’t legally live in.

Phuket property offers:

  • Strong short-term rental income, especially from November to April
  • Stunning sea view villas in Rawai, Layan, Surin
  • High-end resort-style condos near golf courses and marinas
  • Infrastructure: international schools, private hospitals, marinas
  • Designed-for-foreigners projects, often with concierge or rental programs

Pro tip? Look for properties in managed developments—they handle marketing, bookings, maintenance, and even guest check-ins.

You sip coconuts, they handle check-outs.


Where to Actually Buy Property in Phuket

Not all of Phuket is paradise. Some zones are overbuilt, noisy, or locked out of legal short-term rental income.

Here’s the breakdown by area:

Rawai / Nai Harn

  • Chill, laid-back
  • Loved by long-term expats
  • Great for villas and family homes
  • Beaches are more local than touristy

Bang Tao / Layan

  • Welcome to Laguna Phuket, golf clubs, and luxury villas
  • Digital nomads flock to nearby cafes
  • Perfect if you want sea views and upscale living

Surin / Kamala

  • Midpoint between party Patong and quiet Rawai
  • Boutique condos, elegant villas
  • Sea views, sunsets, surf vibes

Chalong / Kathu

  • More local, more affordable
  • Access to international schools and shopping
  • Good for long-term stays, not ideal for short lets

Patong

  • Tourist central
  • High-yield rentals (but only in season)
  • Expect noise, crowds, and fewer long-stay tenants

What Kind of Phuket Property Suits You?

Not all property types are created equal in Phuket. You’ll need to choose wisely, depending on what you’re after.

Freehold Condos (Condotels)

  • You get a title deed in your name
  • No land ownership needed
  • Foreigners can legally own up to 49% of a condo project
  • Easier to resell and rent

Ideal if you want: simplicity, security, and flexibility

Leasehold Villas

  • You lease the land for 30 years
  • Option to renew (but not guaranteed)
  • You own the building, not the land
  • Requires Land Office registration

Ideal if you want: a luxury home without buying land

Buy Land via Thai Company

  • Needs a real business with Thai shareholders
  • Heaps of paperwork
  • Legal risks if done wrong

Ideal if you plan to: operate a genuine business and live in Phuket full-time

LTR Visa + Freehold Land

  • Must invest $1.1 million+ USD in Thailand
  • Grants land ownership rights
  • Legal, but exclusive

Ideal for: high-net-worth expats, remote CEOs, family offices


Rental Yields + Income Reality

Let’s be honest—Phuket property isn’t all cashflow dreams and Airbnbs running themselves.

Yes, yields can hit 6–10%, but it’s seasonal.

  • November to April = high season
  • May to October = monsoon = crickets

Want solid income?

Stick with:

  • Sea view condos in Surin or Kamala
  • Off-plan projects offering guaranteed rental returns
  • Properties within walking distance to the beach

Avoid:

  • Inland villas with no rental program
  • Units in overbuilt, unregulated areas
  • Anything that smells like a “flip” in disguise

Legal Stuff That Matters More Than Views

Let’s chat law—no, not in a boring textbook way.

You can’t just buy any property in Phuket. Thailand has clear rules.

  • You can own a condo (under the foreign quota)
  • You can lease land for 30 years (renewable)
  • You can’t own land unless via:
    • Thai company (risky)
    • LTR visa scheme (expensive)

You must use a Thai property lawyer. No shortcuts.

Want to stay on the right side of Thai law?

  • Always register leaseholds
  • Avoid nominee shareholder setups
  • Ensure you’re buying from a vetted developer (like those listed in your Phuket real estate guide)

Who’s Buying Phuket Property (and Why)?

You’re not the only one browsing beachfront listings.

Today’s top Phuket property buyers include:

  • Europeans looking for winter holiday homes
  • Hong Kongers escaping cramped flats
  • Russians and Chinese buying villas for family retreats
  • Digital nomads staying longer with LTR visas
  • Scandinavian retirees after healthcare and peace

They’re not here to party—they’re here to stay.


Internal Links That Actually Help You Decide

Wondering where to go for dinner near your future villa? These will help.


Quick Tips Before You Buy Phuket Property

Don’t let your tropical dream turn into a lawyer’s nightmare.

Here’s what to do before you sign anything:

  • Visit during both dry and wet seasons
  • Stay in the area you plan to buy
  • Check zoning laws and rental restrictions
  • Review ownership structures carefully
  • Work with trusted real estate agents and local legal teams

FAQs on Phuket Property (Real Questions People Google)

Can foreigners own land in Phuket?
Not directly. Only via leasehold, Thai company, or LTR visa.

Is Phuket property a good investment?
Yes—if you choose location wisely and understand legal limits.

What’s the best area to buy in Phuket?
For rental: Kamala or Patong. For lifestyle: Rawai or Layan.

Are property prices in Phuket rising?
They’ve recovered post-COVID and are trending upward in high-demand zones.

How much do I need to invest for a solid property?
Condo: ~5–8 million THB
Villa: ~15–25 million THB (with sea view)


Buying Phuket property could be the best decision of your decade—or the worst if you go in blind.